【RTFKT x Nike Air Force 1】Nike Air Force 1 designed by CLONE X is now available! This is a cutting-edge example of NFT x physical goods!
NFTs will be sold to receive a physical Nike Air Force 1 in a CLONE X exclusive design, and you can get a physical sneaker in exchange for the NFT.
Good morning.
This is Mitsui, a web3 researcher.
Today I researched "RTFKT x Nike Air Force 1".
"Table of Contents"
1、What is RTFKT x Nike Air Force 1?
- "Forging" event details
- Sneaker Details
2、Nike brand and RTFKT are strong.
What is RTFKT x Nike Air Force 1?
RTFKT x Nike Air Force 1" is an exclusive event for holders of CLONE X, a blue-chip NFT released by digital fashion brand RTFKT and world-renowned artist Takashi Murakami. Air Force 1" and receive a physical sneaker in exchange for the NFT.
There are a total of 10 rarities in CLONE X, and a corresponding sneaker design has been developed for each of them. In addition, you can purchase up to two (2) sneakers per NFT of purchase rights NFT corresponding to the NFT you own.
Thus, the maximum number of sneakers sold is as follows. These sneakers are completely made-to-order and are completely original sneakers produced only here.
Murakami Drip - 4182
Human - 1986
Genesis - 1776
Angel - 1327
Robot - 1126
Demon - 1031
Reptile - 399
Undead - 190
Murakami DNA - 167
Alien - 60
■Details of the "Forging" Event
The event to redeem physical sneakers from voucher NFTs is called the "Forging Event" and is currently being held from April 24 to May 8, 2023.
The NFT, which is the voucher, is also available for secondary distribution, with a minimum price of 0.298 ETH and a maximum price of 4.9 ETH.
To commemorate the forging event, a 3D image is being broadcast on the "Cross Shinjuku Vision" signage in Shinjuku 3-chome, and posters with AR filters are also being put up in Shibuya.
And on April 30, a major event will be held at Tokyo Big Sight. The RTFKT x Nike Air Force 1 physical sneaker will be on display, and projects and artwork related to Clone X and the new ANIMUS collection will be introduced. Takashi Murakami, RTFKT co-founder Benoit Pagotto, Steven Vasilev, and Chris Lee will be in attendance.
■Sneaker Details
This physical sneaker has several features.
Completely original design
Made to order (orders will be taken at the current event and will arrive around October~December this year)
Special design with the Nike logo on the inside changed to the RTFKT logo.
This is the first time the logo has been changed since the "Air Force 1" was released in 1982.
Built-in RTFKT WM (WORLD MERGING) CHIP
NFC tag is embedded in the sneaker and can be linked to the NFT by authenticating the wallet via a smartphone
Will be used to prove authenticity of sneakers and new experiences
This NFT will be generated by ERC-1155 and after it is used to redeem the sneaker, it will be converted to an ERC-721 NFT, which will be required to link to the RTFKT WM CHIP.
Nike brand and RTFKT are strong.
Here are my impressions from my research.
This event is very exciting, but I feel it is also inevitable. To begin with, Nike's Air Force 1 is a very popular model with a 40-year history.
The demand for the CLONE X will increase, and the holders can wear them themselves or resell them.
The CLONE X has had a floor price drop recently, but this event improves it somewhat.
While NFT projects do produce their own apparel and goods, what is very difficult is to make their physical items go beyond fan goods and community items.
It is no wonder that the history of NFT projects is still young, but most of the physical items are not more than goods for activation in the community.
Therefore, even if you make a physical item, it will not sell well, and the item itself will not have any speculative value.
However, the strong point of RTFKT is that it is backed by Nike. The collaborative goods will leap over the boundaries of NFT and become physical goods that people all over the world will want.
I acquired RTFKT because of the high affinity, but I feel that you are steadily combining NFT and physical brands very carefully and without ever selling cheaply. That's amazing.
Although it is not easy to imitate the same approach in creating an NFT project from scratch, I feel that such a direction is possible, for example, by selling physical goods that collaborate with famous brands.
And what I can see from this case is that the age of Metaverse has not yet arrived, and the value of physical goods is somehow stable. Digital sneakers are good, but physical sneakers are still good.
I learned this as a characteristic case study of NFT x physical.
This is my research of "RTFKT x Nike Air Force 1". Thank you for reading. If you found it informative and interesting, we would encourage you to like, comment, and share it on social networking sites. Thank you very much!
«Reference Link»
Disclaimer: This is written after careful examination of researched information, but since it is privately operated & the source is often in English, there may be some mistranslated or incorrect information. Please understand that some information may be mistranslated or incorrect. Also, we may introduce Dapps, NFTs, and tokens in the articles, but we do not have any solicitation purpose. Please purchase and use all at your own risk.
Writer
mitsui@web3researcher
Daily information about web3 (projects, news, explanations of vocabulary, interviews with project owners, and articles about learning and thinking from research).
※This is a translation of a Japanese article, so I apologize for any unnatural English.