【Reach.Social】A platform for creating campaigns to generate UGS and Clippings for brands / Rewards paid instantly on Solana / @letsreachsocial

Performance-based UGC marketing platform

Good morning.
I’m Mitsui, a web3 researcher.

Today I researched “Reach.Social”.

What is Reach.Social?
How to Use
Transition and Outlook
Blockchain-based products

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TL;DR

• A performance-based UGC marketing platform that pays creators based on the actual view counts of their social media content.

• We offer two campaign types: PPV (pay-per-view) and contest formats. Supports instant payments and crypto off-ramps on Solana, enabling brands to launch campaigns in minutes.

• In 2025, the company secured $6 million in seed funding (Ludlow Ventures), rebranded from ShillForce, and entered a growth phase with thousands of creators participating.

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Reach.Socialとは？

Reach.Social is, in a nutshell, a platform where creators earn revenue and brands go viral.

We provide a system that allows companies and projects (brand owners) to easily launch social media campaigns, have general creators (individual contributors) produce content, and pay creators based on the actual view counts their posts generate.

Unlike traditional advertising and influencer marketing, it features a performance-based marketing engine where payment is made only for actual engagement. This allows you to start with a small budget and flexibly scale it up while monitoring effectiveness.

There are two main types of campaigns.

Pay-Per-View (PPV) Campaign

This model pays a fixed rate per 1,000 views based on the number of views a creator’s post receives. Brands set a budget cap, a rate such as “$X per 1,000 views,” and content requirements for each campaign.

Creators post content to designated social media platforms. Once the brand reviews and approves the post, payment is made immediately based on the number of views at that time. Since payment is not made for unapproved posts, this system allows brands to control which posts they pay for.

Contest-style campaign